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后服务时代来临 你准备好迎接了吗
发布时间:2015-06-13

随着当前产品过剩,消费者已经完成了从单纯的起重机(单梁起重机电动葫芦起重机悬挂式起重机诉求到以服务诉求为主导阶段的转变,目前很多产业正在步入后服务时代。

后服务,实际上是将市场上过剩的产能和资本配置到更细分、更长尾的市场空间中去,填补目前的市场空白。一方面,旧形态的产品市场需求趋于饱和;另一方面,新形态的服务市场则亟待挖掘。

后服务,要比第一波服务更人性、更黏性、更感性、更情怀。

所谓后服务,就是延伸的价值链。

比如汽车的后服务,包括升级、装饰、保险、比赛以及车友会等;房产的后服务,包括二手房买卖、租赁、翻修等;医疗的后服务,包括个性护理、保健、养老等;教育的后服务,包括成人教育、岗位培训、拓展训练……

后服务时代,以消费者为本,充分满足用户的消费需求,是起重机(单梁起重机、电动葫芦起重机、悬挂式起重机)生存适应市场发展形势的必然要求。

后服务时代来了,你准备好了吗?



With the current surplus of products, consumers have been completed from simple crane (single beam crane, crane electric hoist, hanging crane) appeal to to service demands for a shift in the dominant phase. At present, many industry is entering the service times.

After the service, in fact, the excess capacity and capital allocation to the market more breakdown, more long tail market space to fill the current market gaps. On the one hand, the market demand for the old form of the product tends to saturation. On the other hand, the service market of the new form is urgent to be excavated..

After service, more than the first wave of service more humane, more sticky, more emotional, more emotional.

The so-called post service is the extension of the value chain.

Such as car after service, including upgrade, decoration, insurance, competition and cheyouhui and other; real estate services, including second-hand housing sales, leasing, and revision; medical services, including personal care, health care, pension and other; education service, including adult education, job training, expand training...

After a period of service, to the consumer oriented, fully meet the needs of users of consumer demand is crane (single beam crane, crane electric hoist, hanging crane) adapted to survive the inevitable requirement of the market development of the situation.

Are you ready for the service time?



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